Go BTS On Our Eloise Photoshoot! 🎀
Step into a world of charm and imagination as we take you behind the scenes of our enchanting Eloise photoshoot, celebrating the beloved storybook character’s 70th anniversary. 📸
From 1st pose... to final pic!
Inspired by Eloise’s spirited personality and timeless style, this special collection captures the essence of childhood mischief and magic - from beautiful party dresses to playful separates in our signature prints. Each piece reflects Rachel Riley’s dedication to classic design, exquisite detailing and storytelling through fashion.
Props working their magic! It's a fun day of make-believe!
Our photoshoot brought the world of Eloise to life in true Rachel Riley style - elegant, whimsical, and full of fun! Against a backdrop reminiscent of The Plaza Hotel, our little stars twirled, posed, and played, perfectly embodying Eloise’s cheeky confidence and charm. The result? A collection and campaign that blend nostalgia with modern luxury, celebrating both literary heritage and timeless craftsmanship.
Sweet treats on set! 🎀 Excitement levels were high 😉
From the sparkle of a bow to the swish of a tulle skirt, every detail evokes the joy and wonder of childhood - just as Eloise herself would love.
That's a wrap! 📸🎞️
Rachel and our mini models check out the final pictures!
Explore the collection, discover the magic and fall in love with Eloise all over again.
*Designs based on the Eloise books written by Kay Thompson, illustrated by Hilary Knight, and published by Simon & Schuster. Copyright 2023 Eloise Enterprises LLC. All rights reserved.